Beckham steals the headlines

On a day when transfers and players moving from one club to another spending millions of pounds are meant to make the headlines instead it's an unattached player costing nothing signing for a French club that makes all the headlines. Of course I'm talking about David Beckham signing for PSG. What ever this man does normally trumps any other headlines in print and transfer day deadline is no exception.

This signing is not a transfer because Beckham was not attached to any club so there was no rush to get the deal done today, but on a day when half the worlds media (the other half being in New Orleans) is focused on football they could not have picked a better time. To me there appears to be many winners in this deal and Niall Quinn had similar thoughts to me on Sky Sports this evening.

First of all it has cost PSG nothing to sign him all they need to do is pay his wages and going by their recent wage structure that does not appear to be a problem. PSG are getting the most marketable sportsmen in the world second to Jordan ever. The commercial impact will be unmeasurable in attracting worldwide media coverage and more international business interest. All of which is a guarantee with Beckham as he has huge power in European, Asia and American markets.

Then there is the man himself, he continues to keep his professional football career alive something he just loves to do. There is no harder worker in training and he enjoys this. He gets the opportunity to play in another league in another country and a chance to win that league.

Beckham has even offered to generously donate all his earnings from PSG to a local children's charity. Making this charity a huge winner in this deal but also Beckham, he is already considered a true sporting legend in this country and a GOAT (greatest of all time). This just has more of a positive impact following all the great things he did with the Olympics.

Perhaps the only loser is football itself. At 37 how much can Beckham actually offer on the pitch to his new club, I predict not a lot. I'm sure he will play a part mainly in a substitute role coming of the bench but I'm not sure he will be an impact sub more a gesture sub.

Never the less Beckham is true legend, hero, GOAT. What ever term you want to use this man steals headlines and can literally do nothing wrong.